Women aren't the only ones who like to paint their nails yellow, red, or black or get a fashionable French manicure. Manicures, like facials, waxing, and haircare procedures, appear to be something guys appreciate as well, and not just on social media.
Manicures appear to be gaining popularity among men. And although rappers, singers, and other well-known entertainers started the trend, a new generation of males is standing up to prove that manicured and colored nails aren't just for women.

Self-affirmation and self-expression

Beauty, like fashion, is evolving into a new kind of self-expression that appeals to both men and women. Despite the efforts of pioneering artists and celebrities such as David Bowie and Johnny Depp, who experimented with more androgynous styles, the 2020 decade may appear to be a true turning point, with a real blurring of gender lines, particularly in the cosmetics sector.
Treatwell, a European online beauty booking company, released a poll in March that reflected these shifts. According to the report, three out of ten French men are willing to receive a manicure and pedicure, and manicures are one of the most popular services for males.

Before the holiday season, the specialist site observed a 23 percent rise in nail care. Overall, these data indicate that such services are addressing men's new needs.
Lil Nas X, Harry Styles, and others
Men's manicures have recently become part of the routine for several celebrities, ranging from the catwalks to the red carpets, to the music business, and even street trends, helping to make male nail care more popular globally. We're not talking about black nails, which are frequently associated with the punk or grunge image, but rather colored nails or nails with various patterns. Harry Styles continues to be one of the industry's leaders, frequently posing or going out with impeccably manicured and painted nails.

He is not, however, alone. ASAP Rocky, Lil Nas X, J. Balvin, Bad Bunny, Pete Davidson, Jared Leto, Marc Jacobs, and Machine Gun Kelly are among the many males who have shown up with their nails painted in a variety of colors.